Description: Our Client Company is seeking a Product Marketing Manager who will develop and implement product marketing and communication plans for the introduction of new products to the market.


  • Manages product marketing activities in conjunction with the top executive team.
  • Works in collaboration with product line and engineering teams to define product direction through clear product delivery objectives that meet customer needs while balancing a favorable return on investment.
  • Evaluates all marketing research activities to support the Organization’s marketing strategy.
  • Partners with and supports development of marketing communications by providing content and information critical to marketing communications plans and programs.
  • Perform a wide range of investigative studies to access and make recommendations on the organization’s present and future market share position and current and future marketing/sales programs.
  • Maintains level of technical proficiency and currency with new and developing technology in the IP and Telecom industry


Requirements:


  • Operational and tactical success in product marketing, typically obtained through 7-10 years experience
  • Experience successfully utilizing competitive research to define and direct comprehensive product marketing programs and plans
  • Proven success in developing, enhancing and reinforcing product brands in the IP and/or telecom industry is strongly preferred *Experience using creativity to deliver innovative, yet legally compliant solutions and strategies in the IP and/or telecom industry is highly desirable
  • Bachelor’s degree in Business Administration, English, Marketing or a related field is required. An advanced degree in business administration or marketing is desirable.